Uber is expanding its foothold in the local travel industry with a brand new feature that may target customers who have otherwise never had a reason to open its app before.
The rideshare service, which launched the initial version of Uber Eats to break into the food delivery sphere in 2014 and is currently exploring partnerships with Expedia and VRBO to allow for lodging reservations, is now exploring a service to rope in the folks who prefer to drive themselves: parking reservations.
Earlier this year, the brand acquired SpotHero, a dedicated parking reservations app. While Uber reportedly intends to continue operating the reservations service as a separate app, it has also begun to incorporate the ability to locate parking garages/lots and valets—and book them—within its own app, with the feature already rolling out in 15 major cities across the United States.
Advertisement
Advertisement
Users in Chicago, San Francisco, Austin, Boston, Los Angeles, Miami, New York, Philadelphia and DC, among a few others, can do so by choosing the ‘P’ icon on the home screen, as reported by Bloomberg. More markets are set to follow at a later, unspecified date.
Related: I Tried Uber’s New Shuttle Service To Avoid Surge Pricing—But Was It Worth It?
According to the publication, the purchase of SpotHero granted Uber access to over 13,000 parking sites in North America, which may also benefit the brand’s plans for autonomous vehicles in the future. “The parking play is all around reducing the cost per mile for the customer,” Samarth Kejriwal, senior director of autonomous vehicles, was quoted by Bloomberg. A self-driving vehicle can now utilize a more local parking spot, rather than returning to its charging depot, in between fares, maximizing efficiency and reducing costs for the consumer.
Plus, Uber One subscribers can catch a sweet deal for using the new feature. After completing an eligible parking reservation, Uber is reportedly offering 10% back in credits, which can be redeemed on future rides or delivery orders.
Related: Costco Just Expanded Its Uber Eats Perks for Members
This story was originally published by Parade on Nov 12, 2026, where it first appeared in the News section. Add Parade as a Preferred Source by clicking here.
