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Home»Lifestyle»Culture»Hyundai Card CEO regrets failing to host Taylor Swift’s ‘Eras Tour’ in South Korea
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Hyundai Card CEO regrets failing to host Taylor Swift’s ‘Eras Tour’ in South Korea

02/21/20242 Mins Read
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American singer-songwriter Taylor Swift. Photo from Swifts Instagram

American singer-songwriter Taylor Swift. Photograph from Swift’s Instagram

As reported by Korea JoongAng Every day, Chung, 64, shared his disappointment on Instagram following his expertise attending Swift’s live performance in Tokyo, Japan.

“I ought to’ve introduced the live performance to Korea and heard ‘Hiya, Seoul’ as a substitute of ‘Hiya, Tokyo,’” he wrote, as quoted by the information outlet.

Chung has been instrumental in bringing quite a few worldwide music stars to South Korea by way of Hyundai Card’s Tradition Venture, together with Beyoncé, Bruno Mars, Coldplay, Girl Gaga, and Paul McCartney. This makes the absence of Swift’s tour a major omission from this spectacular checklist.

The enterprise magnate additionally highlighted the challenges South Korea faces in internet hosting massive concert events, citing the dearth of a big sufficient venue as a vital barrier.

The scarcity of appropriate infrastructure was underlined by the truth that Seoul’s Jamsil Olympic Stadium, which may accommodate 45,000 spectators, is present process renovations till 2026, and Gocheok Skydome, with a capability of 25,000, can be beneath refurbishment.

Moreover, regardless of its seating capability of roughly 66,700, the Seoul World Cup Stadium enforces stringent restrictions on its use for non-sporting occasions to protect the soccer area.

This limitation stands in stark distinction to the 55,000 attendance capability of Japan’s Tokyo Dome and Singapore’s Nationwide Stadium, the one two stops of “The Eras Tour” in Asia.

Chosun Every day reported that Chung additionally posted images from his go to to totally different sections of the Tokyo Dome, noting the numerous financial affect Swift’s concert events had on the cities that hosted her.

U.S. monetary authorities coined the time period “Swiftonomics” to focus on the substantial financial contributions of the artist’s tour final yr. Forbes estimated that the U.S. leg of the tour alone generated over US$5 billion in client spending.

In the meantime, as reported by CNN, Swift’s concert events in Tokyo had been anticipated to have a $226 million financial affect, emphasizing the missed financial alternative for South Korea.

Swift, 35, final carried out in Korea in February 2011 for her “Communicate Now” world tour.

Thai Prime Minister and Finance Minister Srettha Thavisin has additionally disclosed his unawareness of Singapore offering Swift between US$2 million-3 million per performance to safe its place as the only real cease of the tour in Southeast Asia. He expressed remorse for lacking the possibility to have Swift carry out in Thailand.





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Card CEO Eras failing host Hyundai Korea regrets South Swifts Taylor tour
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